Know-how for Amazon sellers

GuideAmazon FBA Reimbursements: The 60-Day TrapAmazon cut FBA reimbursement windows to 60 days. Learn the exact deadlines and build a weekly routine so you never miss a claim on lost or damaged inventory.22 July 2026 · 7 min GuideGPSR on Amazon: the EU responsible person is the real bottleneckGPSR on Amazon: since 13 Dec 2024 every product needs an EU responsible person. What sellers must check so listings are not deactivated on Amazon.22 July 2026 · 7 min GuideAmazon Account Suspended: How to Build a Plan of Action That Actually Gets ThroughAmazon account suspended? Learn how to write a Plan of Action Amazon actually approves: nail the root cause, hit every deadline and reclaim your held funds.22 July 2026 · 8 min GuideAmazon Returns: What They Really Cost and How to Protect Your MarginAmazon returns quietly eat your margin. Learn how to calculate the true cost per return, measure the return rate cleanly per ASIN and reduce it on purpose.22 July 2026 · 8 min GuideAmazon, VAT and OSS: where the One Stop Shop stops helpingOSS simplifies EU VAT for Amazon sellers, but only up to your storage borders. Once Amazon moves your stock abroad, the One Stop Shop no longer covers it.22 July 2026 · 8 min GuideThe Packaging Act and LUCID: What Changes for Amazon Sellers on 12 August 2026On 12 August 2026 the EU Packaging Regulation replaces Germany's VerpackG. What LUCID, system participation and the distribution ban mean for Amazon sellers.22 July 2026 · 8 min FBAAmazon Fulfilment Centres in Germany: The Full List, FC Codes and What Sellers Must KnowAmazon runs more than 20 fulfilment centres across Germany. This guide maps every location to its FC code, explains how inventory placement works and shows the tax reality behind Pan-European FBA.22 July 2026 · 15 min Guide GuideAmazon Listing Optimisation: The Practical Overview for Sellers Who Want to Sell MoreAmazon Listing Optimisation explained step by step: title, bullet points, backend keywords, images and A+ Content – with concrete examples for sellers.22 July 2026 · 8 min GuideAmazon Pay Per Click Advertising: How to Build Profitable CampaignsRun Amazon PPC profitably: This guide explains campaign types, match types, bidding strategies and ACoS optimisation for Amazon sellers. Read now.22 July 2026 · 8 min Guide GuideSelling Books on Amazon: Offering Used and New Books at a ProfitSelling books on Amazon: understand BSR, assess condition correctly, calculate margins. Step-by-step guide for DACH Amazon sellers with FBA vs FBM.22 July 2026 · 10 min GuideFBA Calculator: How to Calculate Amazon Fees Accurately and Protect Your MarginUse the FBA Calculator to calculate Amazon fees, storage costs, and shipping at a glance. Learn how to plan your margin and break-even realistically.22 July 2026 · 8 min Guide GuideAmazon Seasonal Calendar for Sellers: How to Plan Seasonal Products and Maximise Your Annual RevenuePlan seasonal products on Amazon successfully — with a DACH seasonal calendar, timing strategy, stock planning and listing tips for FBA sellers.22 July 2026 · 10 min GuideAmazon Reselling: How the Three Models Work — and What's Really Left After FeesAmazon reselling: arbitrage, wholesale or dropshipping? How to find profitable products, calculate margins correctly and avoid the most common mistakes.22 July 2026 · 9 min GuideAmazon Dropshipping: What It Is, How It Works and Whether It's Still Worth It in 2026Amazon Dropshipping explained: business model, advantages, risks and better alternatives for sellers. Practical assessment without the hype.22 July 2026 · 5 min GuideAmazon Keyword Research: How to Find the Right Keywords and Boost Your Organic VisibilityMore visibility on Amazon: this practical guide shows you how to find, prioritise, and optimally place the right keywords in your listing.22 July 2026 · 6 min GuideAmazon SEO: How the Algorithm Works and How to Get Your Listing to Page 1Amazon SEO explained: A9 algorithm, keyword research, listing optimisation, backend keywords and A+ Content. Practical guide for sellers 2026.22 July 2026 · 7 min Guide GuideAmazon Brand Store: Build and Optimise Your Brand Shop on AmazonSet up an Amazon Brand Store for free: templates, tiles, linking Sponsored Brands and reading Store Analytics correctly – a complete practical guide.22 July 2026 · 9 min GuideAmazon SEO Tool: How to Improve Your Rankings Deliberately with the Right DataAn Amazon SEO tool shows you which keywords rank, where your listing falls short, and how to generate more organic sales step by step.22 July 2026 · 7 min GuideDaily News Apr 13, 2026: FBA Surcharge, Meltable Deadline & AI Shopping AgentsAmazon Daily News Apr 13, 2026: FBA Fuel Surcharge 3.5% from Apr 17, Meltable deadline Apr 20, AI Shopping Agents $20.9B, new Small Bulky category, AI in Retail.22 July 2026 · 4 min GuideAmazon Analytics: Which Data Really Matters — and What to Do With ItAmazon Analytics helps sellers sell more profitably. Learn which KPIs truly matter and how an Amazon analytics tool improves your decision-making.22 July 2026 · 7 min Guide GuideASIN Number on Amazon: Definition, Structure and Strategic Use for SellersThe ASIN is at the heart of every Amazon listing. Find out how it is structured, where to find it, and how to use it strategically as a seller.22 July 2026 · 7 min GuideAmazon Buy Box: What It Is, How the Algorithm Works, and How to Keep It Long-TermThe Buy Box drives 82% of all Amazon purchases. How the algorithm works, which factors matter, and how to hold it long-term.22 July 2026 · 7 min GuideAmazon Vine Explained: How Sellers Get Their First Honest ReviewsAmazon Vine step by step: cost, requirements, process, and what to watch out for when enrolling a new ASIN to secure your first solid reviews.22 July 2026 · 7 min Guide GuideSellercore Weekly Update W15/2026: Fuel Surcharge, Antitrust Fine & AI CanvasSellercore Weekly Update W15/2026: Amazon adds 3.5% fuel surcharge, German antitrust authority fines Amazon €59M, commingling ends, AI Canvas coming to Europe and more.22 July 2026 · 4 min Guide GuideAmazon Ads Agent: AI-Powered Advertising — What Sellers Need to KnowAmazon's AI Ads Agent cuts campaign setup from 60+ min to under 10 min, delivers 18% lower CPM and 16% lower CPA. Everything sellers need to know about the new AI advertising ecosystem.22 July 2026 · 9 min GuideStarting Amazon FBA: 10 Steps to Your First SaleThe complete starter guide for 2026. From business registration to your first sale.22 July 2026 · 5 min GuideAmazon Brand Stores API: Automating StorefrontsThe API is out of beta. Here's how to manage your storefront programmatically.22 July 2026 · 4 min GuideGerman Federal Cartel Office vs. Amazon: What the 59M Fine Means for SellersAmazon can no longer control seller prices. What this specifically changes for you as a seller.22 July 2026 · 4 min Guide GuideAmazon Listing Optimization - Step by StepTitle, bullets, backend keywords, images and A+ Content - the complete guide for optimizing your Amazon listings.22 July 2026 · 4 min GuideAmazon PPC Automation - When Is a Tool Worth It?Manual vs. automated, AI bidding explained and what to look for in PPC tools.22 July 2026 · 4 min GuideWhat Is an Amazon Repricer? Everything You Need to KnowEverything you need to know about Amazon repricers: How they work, what to look for, and which strategies actually deliver results.22 July 2026 · 5 min GuideAmazon Marketplace Consolidation: 25% Fewer Sellers - Who Survives?From 2.4M to 1.65M sellers. Why this is a huge opportunity for professionals and what the winners do differently.22 July 2026 · 4 min GuideAmazon Rufus AI: What Sellers Need to Know in 2026250M users, $10B revenue impact, +60% conversion: How Amazon's AI assistant is changing search and how to optimize your listings.22 July 2026 · 5 min GuideAmazon Q1 2026: 7 Changes Every Seller Needs to KnowEnd of commingling, DD+7 payouts, FBA prep removal, new fees: All changes and what you need to do now.22 July 2026 · 4 min GuideAmazon Algorithm: How the Buy Box Really WorksTechnical analysis of the Buy Box factors. Deep dive into the Amazon algorithm for advanced sellers.22 July 2026 · 4 min GuideAmazon Reviews: Getting More Reviews While Staying TOS-CompliantLegal strategies for more product reviews without risking your account. With concrete email templates.22 July 2026 · 4 min GuideAmazon Q1 2025: New Features for Seller CentralOverview of all new features and changes in Seller Central. What you need to know now.22 July 2026 · 4 min GuideSetting Up Amazon Seller Central: The Complete Beginner's GuideStep-by-step guide for getting started as an Amazon seller. From registration to your first sale.22 July 2026 · 4 min GuideFrom 3.2 to 4.7 Stars: Review Strategy of an Electronics SellerHow systematic review management improved product ratings and doubled revenue.22 July 2026 · 4 min GuideHow a Seller Increased Their Buy Box Rate by 47%A German FBA seller with 2,000+ SKUs shares their repricing strategy and concrete results after 3 months.22 July 2026 · 4 min GuideFBA Fees 2025: Complete Breakdown of All CostsAll FBA fees explained in detail. Storage costs, shipping fees, long-term storage and hidden costs eating into your margin.22 July 2026 · 4 min GuideFBA vs. FBM: When Each Model Makes SenseCost comparison and decision guide between FBA and FBM. Deep dive with concrete numbers and scenarios.22 July 2026 · 4 min GuideMulti-Channel vs. Amazon Only: An Honest AnalysisWhen expanding to other marketplaces is worth it and when you should stay focused.22 July 2026 · 4 min GuideOptimizing PPC Campaigns: Lower ACoS, Higher RevenueAdvanced strategies for Amazon Advertising. Keyword research, bidding and campaign structure.22 July 2026 · 4 min GuideProfit Tracking: The Most Important KPIs for Amazon SellersWhich metrics you should actually be tracking as an Amazon seller.22 July 2026 · 4 min GuideRepricing Without Race to the Bottom: How to Protect Your MarginsHow to win the Buy Box with intelligent repricing without sacrificing your margins. Includes concrete rule templates.22 July 2026 · 4 min GuideCreating Repricing Rules: Best Practices and TemplatesConcrete rule templates for different product categories and competitive situations.22 July 2026 · 4 min GuideBuy Box Strategies 2025: What's Changing and How to BenefitAmazon has updated the Buy Box algorithms. We analyze the changes and show concrete strategies for sellers.22 July 2026 · 4 min GuideSeasonal Repricing: Strategies for Q4 and Prime DayHow to adapt your pricing strategies to seasonal fluctuations and make the most of peak periods. With concrete rule templates.22 July 2026 · 4 min GuideAmazon Fee Increase 2025: What Sellers Need to KnowOverview of all announced fee changes and how to adjust your calculations accordingly.22 July 2026 · 4 min GuideInventory Planning with Excel: Templates and FormulasFree Excel templates for inventory management, reorder points and cash flow planning.22 July 2026 · 4 min GuideBlack Friday 2024 Analysis: Trends and Learnings for SellersData analysis of Black Friday 2024. What worked and what you can learn for 2025.22 July 2026 · 4 min GuideCreating A+ Content: Best Practices for Higher ConversionsHow to boost your conversion rate with professional A+ Content. With examples and templates.22 July 2026 · 4 min Guide GuideAmazon Buy Box Strategy 2024: How to Win More SalesLearn the best strategies to win the Amazon Buy Box. Repricing tips, seller metrics and concrete recommendations for 2024.22 July 2026 · 4 min Guide GuideAmazon SEO 2025: Ranking Factors and Optimization StrategiesCurrent analysis of Amazon A9/A10 algorithm factors and practical tips for better rankings on Amazon.22 July 2026 · 4 min GuideFrom 50 to 500 Orders: Scaling a Private Label BusinessHow a seller grew their private label business tenfold in 12 months. Strategy and learnings.22 July 2026 · 4 min GuideCompetitive Analysis on Amazon: Tools and MethodsHow to systematically analyze your competition and identify market opportunities.22 July 2026 · 4 min Guide GuideAmazon Brand Registry: Step-by-Step Brand Registration GuideStep-by-step guide to Brand Registry. Requirements, process and benefits for sellers.22 July 2026 · 4 min GuideInternationalization: Expanding to European Amazon MarketplacesGuide for expansion to UK, FR, IT, ES. Tax and logistics considerations.22 July 2026 · 4 min